Product Video

Here are some reasons you may want to partner with us for your product videos:

• We provide you with full-service product video production support: Working with a full-service video production company offers you the advantage of having all aspects of your project handled in one place, saving you time and effort. This means from the initial concept and storyboard planning to the shooting, editing, and final delivery, every step is meticulously managed under one roof. When you work with us, you have at your disposal an entire team of writers, producers, film crews, animators, editors, sound designers, voice over artists, and much more.
• We understand your brand: Our videos are crafted with your unique product video ideas in mind, tailoring your message to engage your audience on a personal level. We also pride ourselves on providing you with the industry’s highest level of quality and production standards. Brands like Amazon, Google, Apple, Deloitte and many other companies that we’ve worked with can attest to that fact. Our expertise in creating product videos ensures that we produce high-quality, engaging content that connects with viewers and drives action, incorporating expert tips and practical advice on formats, techniques, and elements to enhance your product videos.
• We research your audience: Our team aims to understand the target audience you want to reach with your product video, and adapts the messaging around them. Knowing your audience allows us to create highly targeted marketing videos that help you achieve your goals.
• We offer you valuable insights: As a full-service company, we provide valuable insights into the latest video trends of what’s working in your industry for product videos, which can greatly enhance the effectiveness of your videos.
• We have 500+ teams around the world: We have 500+ teams in several major cities around the world with diverse skill sets, including directors, producers, cinematographers, lighting technicians, editors, animators, sound engineers, and more – all working together to ensure a cohesive and highly polished final product.
• We provide you free quotes & transparent pricing: Once we know the details of your project, we’ll send you a free quote within 24 hours that outlines the costs associated with each aspect of the project, an estimated timeline, and some product video examples that we’ve produced so you can see exactly what we can deliver.

There are many factors that determine the cost of a product video: style, complexity of the idea, run-time/length, and target deadline are a few of the factors that will influence the price of your video. We've put together some average price ranges for each type of video so you can get an idea of the cost for your project:

• Product Video: $15k - $50k
• Product Animated Video: $10k - $100k
• Product Explainer Video: $10k - $40k
• Product Promo Video: $10k - $100k

If you'd like an accurate quote for your project, just fill out the info on our Quote Page and we'll get back to you as quickly as possible.

Our typical production process requires 3-4 weeks from start to finish, plus however long it takes to integrate your feedback and changes into the video. Here's an overview of the average timeline for each type of video project:

• Product Video: 3-4 weeks on average
• Product Animated Video: 8-10 weeks on average
• Product Explainer Video: 4-6 weeks on average
• Product Promo Video: 3-6 weeks on average

It's important to note that these are estimated timelines and every project is different in terms of how many review rounds are needed, length of the concept development phase, complexity of the edit, and so on – which all have an impact on the overall length of the product video creation process. Please reach out to us on our Contact Page if you have a specific deadline and we'll get back to you with a custom timeline for your project.

Yes, we've developed an ultra fast 3-7 day process for rapid turnaround projects that have an immediate deadline. It's not possible for certain types of projects, such as animated or custom filmed product videos, but if we can use stock footage, your own video clips, or a product video template then we can make it happen.

Keep in mind that super faster delivery times means a lot of overtime and/or weekend hours for our team, which will increase the cost of our services to accommodate the production effort necessary to meet a tight deadline.

We provide everything from customer testimonial videos and TV commercials to animated videos, explainer videos, training videos and everything in between. Here's a full list of the additional services we provide:

• Animated Videos
• TV Commercials
• Explainer Videos
• Corporate Videos
• Real Estate Videos
• Promo Videos
• Testimonial Videos

Feel free to reach out to us on our Contact Page if your content creation needs are different from what's listed and we'll be happy to get back to you with more options on how we can create videos together.

Our product videos are typically managed in the cloud via our Google Workspace Enterprise account, where we store all of your files in neatly organized project folders in Google Drive. However, many of our clients have their own file storage services such as Box, Dropbox, SharePoint, etc. which we can also use to store your files. Let us know if your company has a dedicated file storage service you’d like us to use and we’ll setup our project folders on your platform.

During the project, you can be as hands-on or hands-off as you’d like throughout the process. Many of our clients like us to take as much work off of their plate as possible, and we’re happy to do so. From concepts to scripts to planning and logistics to final deliverables, we can handle everything internally without direction. However, we do encourage your input and operate in a very collaborative way which allows you to provide feedback during each step of the process if you’d like. Or, simply give us instructions at the beginning of the project and sit back and wait until your product videos are ready for your feedback and approval.

Go to our Quote Page and fill out the details about your product video ad. You can also send us an email or give us a call, although the quote form is a great way to provide us with some background information about your needs ahead of time which can help jumpstart the process.

Once we have your info, one of our Executive Producers will reach out to you typically within one hour or less to set up a call to talk about the specific details of your project – the call takes approximately 30 minutes.

This initial call allows us to understand the ideas you have in mind for your project, such as the number of video deliverables, intended length(s), and the style you're after. We'll also go through our production process with you and discuss the ballpark costs and turnaround times.

Next, we'll send you a proposal with the full breakdown of your project, the cost of each line item, and a target timeline so you know exactly what to expect. If everything looks good, we'll send you a Statement of Work to sign electronically, at which point we can schedule our kickoff call together to get the project started.

Yes, every video marketing strategy can benefit significantly from adding multiple product videos to the mix, such as short social media cutdown videos or alternative cuts.

We offer bulk discounts on projects that have 2 or more product videos, so it's a more budget friendly approach. Product marketing videos are compelling pieces of content and will help you improve, enhance, and direct the effectiveness of your marketing campaign, and we want to make them as cost effective as possible.

Being able to visually introduce your business and products to your customers in a matter of seconds will go a long way to drive awareness, views, visitors, and conversions to those areas of your online presence where you need them the most. Having multiple product videos will greatly improve your ability to achieve your marketing goals.

Yes, we have a talented roster of photographers and graphic designers ready to step in on any product video project. If you need multiple creative assets for your project – such as a 60 second product video, custom photos, and banner ads for the web – we provide all of that under one roof.

If you have more unique creative needs for your project, reach out to us on our Contact Page and we'll provide you with assistance for your specific requirements.

We have film crews and creative teams in several major cities across the United States and internationally as well, so wherever your product video project happens to be we can handle it. Here is a full list of the cities we currently operate in:

United States:

• New York
• Los Angeles
• San Francisco
• Boston
• Miami
• Denver
• Nashville
• Chicago
• Seattle
• Austin
• Phoenix
• San Diego

International:

• Sydney
• London
• Paris
• Singapore
• Melbourne
• Dubai
• Tokyo
• New Delhi
• Kuala Lumpur
• Oslo
• Johannesburg
• Bengaluru

We also have creative teams in many locations outside of what's listed above, so reach out to us on our Contact Page and we'll let you know if we can provide a team in your location.

When you work with a full-service product video production company like us, it brings the convenience of a one-stop-shop for your entire project, from conception to completion. This integrated approach ensures that every phase, including conceptualization, storyboarding, filming, editing, and final delivery, is seamlessly coordinated.

We offer expert knowledge on the cutting-edge trends and best practices throughout the video creation process, which elevates the impact of your content. The advantage of this holistic approach is the streamlined communication it offers, providing you with a singular point of contact for all inquiries and progress updates, making your product video production experience much more efficient and streamlined.

There are 3 stages to create a product video: pre-production, production, and post-production. We provide support for all three stages to ensure a successful production process for every one of your product videos. Here's a quick breakdown of each phase:

1. Pre-Production: This stage involves planning and preparing all the necessary details before filming begins. This includes concept ideation, script writing, storyboarding, casting, location scouting, and scheduling.
2. Production: The second stage is the execution phase where the camera rolls and the project starts to come alive. This is when the actual filming of your promo videos take place. It's also a hands-on process where we capture product video footage that's engaging, stylish, and tailored to your audience's interests.
3. Post-Production: The last phase is where all the elements of the video are assembled, edited, and refined to produce the final version of the project. This includes video editing, sound mixing, adding music, voice-overs, and graphics. In addition to custom filmed footage, your have the option to provide your own existing video clips for a personal touch, or we can select the best stock footage. The effective use of footage is crucial to ensure the final product video is engaging and conveys information in concise, easily digestible segments.

Check out our Video Production Process page if you’d like to see a full breakdown of our process and the support we offer during each phase of production.