Amazon OpsTech: Helping Our Veterans
Overview
In this testimonial video for Amazon, Raquel Taylor, senior global planning manager, shares the story of her shift from a defense contractor role to embracing the dynamic landscape at Amazon, and explains the transitions of veterans who moved from various careers into roles at the tech giant. The video focuses on the heart and soul of Amazon - its diverse people - and highlights how core veteran traits like agile decision-making and bias for action align perfectly within the Amazon business ethos.
Client Goals
Amazon neeed to spotlight their dedication in aiding veterans during their transition from military service into the corporate world. Our agency used quick edits, an uplifting score, custom filmed interviews and a diverse range of Amazon's own footage to showcase this commitment through the company's numerous veteran support systems, like the military ambassador program, apprenticeships, and Amazon Warriors.